Saturday, June 1, 2019

Eden celebrates National Cheese Day as part of the Filipino Way of Life

Eden kickstart the  National Cheese Day Celebration on  May 31, 2019 at the Relish Luxe Café in Ortigas Center, Pasig City. The brand took the opportunity to share its story and the heritage of cheese in the Philippines.

The cheese which is our favorite stuffing for our local bread pandesal in our morning breakfast has evolved as time goes by and different dishes were made even tastier because of this. To commemorate this achievement, it was celebrated every year the National Cheese Day and Eden as a brand of cheese is part of this celebration. 

Eden asking everyone to share their stories about the dish they make with the use of Eden cheese and how this thing transform their ordinary dish into something special.

The program starts with the discussion with Mrs. Nancy Reyes Lumen renowned Food Journalist and “Adobo Queen” who share her legacy of cooking with the cheese as her secret recipe that lasts for more than a decade. “Cheese is such wonderful food that you can’t outgrow it. It is indispensable to our culture and daily lives as Filipinos. Cheese is one of the earliest foods we taste and the delight of it stays on from infancy to adulthood. We have grown up with it and it has been part of our lives all these years.
Cheese is practically a “no-fail” ingredient…you can even burn it and it still tastes good. We love cheese because it blends creaminess into our taste buds. It is comfort food!” she said.

June 4, 2019. Today is National Cheese Day! This internet phenomenon may have unclear roots. But what’s clear is everyone can relate to celebrating the deliciousness and creaminess that cheese, particularly the country’s #1 cheese, Eden brings to the dishes we serve our families. 

There are so many ways and occasions we use Eden cheese in our daily lives, that it has become part of our traditions and cultures much like the dishes we love. Whichever way you like to enjoy Eden cheese, you can be assured of its deliciousness and creaminess every time. 

Today is the best day to ask, what’s your favorite way to enjoy Eden cheese? Do you like to eat it in the morning for breakfast, with the solid combination of freshly toasted pan de sal? Or maybe you like to mark your birthdays as many do, with cheese grated and melted over Mom’s or Lola’s delicious Pinoy Spaghetti.  Better yet, you might enjoy cheese when it’s part of traditional fiesta dishes you devour with rice, like Tita’s Caldereta, Mechado or your Ate’s special Buko Salad and Leche Flan for dessert. 

“Since the brand was launched in 1981 until now, moms can continue to enjoy the quality and deliciousness she and perhaps her Mother or Grandmother have loved for many years. It’s a promise we make to Moms, that when she uses Eden cheese for the dishes she serves her family, she is able to choose goodness for them.” “Eden has been helping moms make her dishes more delicious with creaminess and goodness for the past 38 years,” shares Kristen Mendoza, Brand Manager for Eden cheese, manufactured by Mondelez Philippines. 

Celebrate National Cheese Day today by making your favorite dish or snack with Eden cheese.

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